How to Create a Great First Impression and a Welcoming Environment for Clients

Liz Mckeon

Published on: 01/07/2026

Clients judge your salon in the first seven seconds — across 11 areas. How to make every first impression warm, professional and unforgettable.

Customer Service

4 Steps to Elevating Your Client’s Experience

Liz Mckeon

Published on: 01/07/2026

Your clients see your salon differently than you do. Four steps — journey, SOPs, quality control and personal touches — to keep them coming back.

Business

Liz Mckeon

Published on: 01/07/2026

The rules changed — has your business model kept up? Practical ways to adapt and thrive in the new norm.

Business