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TEMPLATE TUTORIAL

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INTRODUCING

"10 Steps To Retail Sales."

Retail is the process of selling homecare products directly to clients for their personal use.

To leverage growth opportunities, salon retail requires a deep understanding of your clients' behaviour, effective merchandising, stock management, on-going marketing campaigns and technological integration, all while staying ahead of market trends. Combine this with fantastic client experience and your retail department can thrive in the exciting world of product sales.

Why Retail?

Remember, at a certain point, your columns will be full. You will have reached your full capacity in terms of treatments and services. Providing you have the stock, retail sales can generate a LIMITLESS source of income for your business, as there is no limit on the number of retail items your clients can purchase.

I have a proven track record of achieving 70% of my salon's turnover from retail sales (with the remaining 30% from treatments.) The only thing standing in your way is lack of sales training and a PROCESS! Luckily, in this training course I will share my proven process with you!

Hi Liz, after attending your 'how to double your Retail Sales, Referrals and Rebookings within 30 days' last week, I am delighted to say that all of our passions are re-ignited and we have TRIPLED our product sales.

SARAH - MINGALA DAY SPA

During February our sales figures jumped up by 24% and all the girls beat their targets, in March our figures jumped by an additional 29% again all of us beating our targets. In total over 2 months that is a 53% increase in sales!!!

MONICA TOLANS - NO.1 BEAUTY & SKINCARE CLINIC

LESSON 1

Background of Retail Sales For Owners & Managers.

LESSON 2

Liz McKeon's 10 Steps To Increasing Retail Sales Process. (Training Programme & Action Plans For Salon Staff.)

Liz McKeon has an extraordinary track record in transforming businesses across the beauty, hair, aesthetic, spa, and barbering industries. From individual salons to clinic chains, stockists, and global brands, she has helped more than 5,000 businesses maximise their profits and achieve outstanding success.

An internationally renowned business expert, bestselling author, keynote speaker, columnist, business coach, trainer, and entrepreneur, Liz is recognised for her ability to turn struggling businesses into thriving, profitable enterprises.

Her passion for empowering others has earned her the prestigious All-Star Lifetime Achievement Award for her contribution to female entrepreneurship. Through her work, Liz continues to inspire and guide salon owners around the world to lead with confidence, build remarkable teams, and create businesses that truly stand out.